
- Custom wine labels are self-adhesive front, back and neck labels cut to fit 750 ml Bordeaux, Burgundy, Hock and sparkling wine bottles.
- Order them wound on rolls for winery bottling lines and tabletop rollers, or kiss-cut on flat sheets for small-lot releases and events.
- CubitPack prints custom wine labels starting at 500 pieces in 10 to 14 business days, with 4 to 5 day rush production available.
- Design help, custom crest die lines, printing plates and shipping across all 50 states are free, with a digital proof and 3D bottle mockup before payment.
Custom Wine Labels
Custom wine labels printed with your vineyard crest, vintage year, varietal and back-panel details for 750 ml Bordeaux, Burgundy and sparkling bottles, 375 ml splits and 1.5 L magnums. Order front and back sets on rolls or flat sheets with matte, gloss, hot foil stamping or spot UV. Starting at 500 labels in 10 to 14 business days (rush 4 to 5) with free US shipping.
What are custom wine labels?
Custom wine labels are pressure-sensitive adhesive labels printed with your winery name, estate crest, varietal, appellation, vintage year and TTB back-panel disclosures, cut to fit standard 750 ml glass bottles, 375 ml splits and 1.5 L magnums. Wineries, boutique vineyards, meaderies, cideries and private-label gift buyers use them to dress red, white, rose and sparkling releases without paying die charges for arched crests, medallions or neck collars. Because a straight-walled Bordeaux bottle and a slope-shouldered Burgundy bottle have very different cylindrical zones, custom wine labels are sized to the exact straight vertical band of your glass mold so corners never wrinkle. At CubitPack, custom wine labels start at 500 pieces and ship in 10 to 14 business days (rush 4 to 5), with guaranteed Pantone color matching, hot foil stamping, spot UV and a 3D mockup before you pay.
Wine labels facts
- Minimum
- 500 labels
- Turnaround
- 10-14 business days
- Rush
- 4-5 days, quoted
- Formats
- Roll labels, sticker sheets, die-cut stickers
- Bottle fits
- 750 ml Bordeaux, Burgundy, Hock, Champagne, 375 ml, 1.5 L
- Printing
- Full color (CMYK), Pantone
- Finishes
- Matte, gloss, foil stamping, spot UV
- Materials
- Clear, foil, more stocks
- Shipping
- Free to all 50 states
Should I order wine labels on rolls, sticker sheets or die-cut singles?
| Format | How they arrive | Best winery use | Application |
|---|---|---|---|
| Roll labels | Wound single-file around a core | Vineyard bottling runs of 50 to 10,000+ cases | Semi-automatic bottle rollers or inline winery lines |
| Sticker sheets | Multiple kiss-cut labels per flat page | Micro-lots, wine club splits, wedding & corporate gifts | Peel by hand in the cellar or tasting room |
| Die-cut stickers | Cut through face stock and liner | Tasting room decals, wine club shipment inserts | Tuck inside 2-bottle, 6-bottle or 12-bottle shippers |
| Clear labels | Transparent stock on rolls or sheets | Flint-glass Rose, Sauvignon Blanc and ice wines | Shows pale pink or golden wine through the glass |
| Foil labels | Metallic stock or hot foil stamping | Reserve Cabernets, sparkling cuvees and anniversary releases | Catches cellar and dining room light on the table |
Not sure which format fits?
Request a Quote →What size custom wine label fits my bottle shape?
Every wine label is cut to your exact width by height in inches with no die charges. A 750 ml Bordeaux bottle has a tall straight wall that takes a vertical rectangle, while a 750 ml Burgundy bottle has long sloped shoulders that require a shorter, wider label placed lower on the body. Whether you are comparing wine bottle labels, custom winery labels, foil stamped wine labels, 750 ml wine bottle labels or wine labels with logo, we size the template to your exact container.
| Label size (W × H) | Shape | Common containers | Best format |
|---|---|---|---|
| 3.5 × 4 in or 3.75 × 4.75 in | Vertical rectangle or arch | 750 ml Bordeaux bottles (Cabernet, Merlot, Sauvignon Blanc) | Roll labels |
| 4 × 3.25 in or 3.75 × 3 in | Horizontal rectangle or oval | 750 ml Burgundy bottles (Pinot Noir, Chardonnay, Syrah) | Roll labels |
| 3 × 4.25 in | Tall slender rectangle | 750 ml Alsace / Hock flute bottles (Riesling, Gewurztraminer) | Roll or sheet |
| 4 × 3.5 in | Shield, oval or rectangle | 750 ml Champagne and sparkling wine bottles | Roll labels |
| 2.75 × 3.5 in or 3 × 3.25 in | Vertical rectangle | 750 ml back wine label (TTB warning, tasting notes, UPC) | Roll labels |
| 2.5 × 3 in (or 4.5 × 5.5 in) | Rectangle or crest | 375 ml half-bottles/splits (2.5 × 3 in) or 1.5 L Magnums (4.5 × 5.5 in) | Roll or sheet |
Suggested label size: 9⅛ × 2¾ in (width × height)
A typical starting point. Your account manager confirms the size on the proof.
Quote this size →Have your inside dimensions ready? Request pricing across up to 3 quantities.
Request a Quote →How do I choose wine labels?
- Match your glass mold silhouetteMeasure only the straight cylindrical band below the shoulder taper. Bordeaux bottles take taller rectangles (4 to 4.75 in high); Burgundy bottles need shorter heights (3 to 3.25 in).
- Pair front display and TTB back labelsKeep your front label focused on vineyard name, varietal, appellation and ABV, and place the mandatory government warning, sulfite declaration and barcode on a narrower back label.
- Check alternating roll vs two-roll setupTell us if your bottling line uses two labeling heads (separate front and back rolls) or a single-head roller that feeds Front-Back alternating on one roll.
- Note ice-bucket and cellar storageWhite, rose and sparkling wines sit in ice buckets and cold cellars. Mention cold immersion in your quote notes so we quote the right stock and finish.
- Add hot foil stamping or spot UVHighlight your estate crest, vintage year or signature in gold or silver foil stamping against a glare-free matte background.
- Send your varietals or AI artworkUpload your print PDFs, send an AI-generated vineyard illustration, or use our free design help to align all varietals on one shared dieline.
What are wine labels made of?
Which finishes can wine labels have?
Which custom label shape suits your wine bottle?
Wine labels specifications
| Spec | Options |
|---|---|
| Formats | Roll labels (single or alternating front/back), flat sticker sheets, die-cut singles |
| Shapes | Rectangle, arch, oval, square, circle, neck collar or custom crest contour (no die fees) |
| Materials | Clear, foil; white paper, estate stocks, film and kraft |
| Printing | Full color (CMYK), guaranteed Pantone color matching across labels and wine boxes |
| Finishes & extras | Matte, gloss, hot foil stamping, spot UV |
| Size range | Any width × height or circle diameter; min/max |
| Ice-bucket & adhesive spec | Paper, vinyl, clear, kraft or foil stocks with adhesive matched to your container and storage conditions |
| Roll core & unwind | Machine or hand-applied rolls custom wound to your dispenser or applicator setup |
| Minimum order | From 500 labels (roughly 40+ cases; trial runs considered case by case); delivered within ±5% |
| Proofs & samples | Free digital proof and 3D bottle mockup before payment; $50 sample kit available |
| Turnaround & shipping | 10-14 business days (rush 4-5 days); free shipping to all 50 US states |
Ready to quote your wine labels? Compare up to 3 quantities with a free 3D mockup.
Request a Quote →What do wineries and brands use custom wine labels for?
From commercial 500-case estate bottlings to 500-bottle wine club micro-lots, tasting-room flights, vineyard cellar reserves and wedding favors, every glass wine bottle relies on its coordinated front and back labels to tell the vintage story, showcase the vineyard crest and satisfy federal TTB rules.




Wine labels design ideas
Example designs with made-up brands. Your packaging is made to your design.




What are the most common custom wine label mistakes?
Sloped Burgundy shoulders, cold cellar condensation and applicator unwind settings cause most bottling-day issues. Avoid these five mistakes. When specifying branded wine labels, wholesale wine labels, bulk custom wine labels, personalized wine labels and custom size wine labels, avoid these common production mistakes
- Putting a tall 4.5 inch Bordeaux rectangle onto a sloped-shoulder Burgundy bottle, where the top corners cross the taper and bubble.
- Applying labels to cold, sweating bottles straight from the cellar instead of labeling dry room-temperature glass 24 hours before chilling.
- Ordering roll labels for a mobile bottling line or tabletop roller without confirming core size, unwind direction and alternating front-back spacing.
- Setting the mandatory TTB GOVERNMENT WARNING header in non-bold type or crowding it against the cut edge without a ⅛ inch safe margin.
- Centering the front label directly over the raised vertical glass mold seam instead of placing it on the smooth face between the two side seams.
Chat with a designer now
Share your logo, a sketch or an AI image. We'll rebuild every element cleanly onto your label dieline and send a 3D mockup, free.
Made your design with AI?
Generated a concept in Google Gemini, ChatGPT, Claude or Midjourney? Send us your AI image: we rebuild every element onto your label dieline and show you a 3D mockup before you pay, free.Custom printed wine labels vs desktop sheet labels: how do they compare?
| Blank sheets you print yourself | Custom wine labels from CubitPack | |
|---|---|---|
| Ice bucket & cellar hold | Desktop paper sheets wrinkle and run when chilled | Commercial inks with matte or gloss finish built for service |
| Burgundy & Bordeaux fit | Fixed office templates buckle on sloped Burgundy shoulders | Cut to your exact bottle cylinder or custom crest with zero die fees |
| Foil & tactile detail | Flat desktop toner with no metallic shine | Guaranteed Pantone, foil stocks, hot gold/silver foil and spot UV |
| Bottling-line speed | Slow hand peeling from flat pages | Supplied on stripped rolls for winery rollers or kiss-cut sheets |
| Wine box matching | Bottle label and gift box colors never align | Exact Pantone match to your custom wine boxes and carriers |
Get custom wine labels sized to your product, with a free 3D mockup before you pay.
Request a Quote →Are wine labels safe and sustainable?
Crisp TTB government warning and sulfite text
Commercial US wine labels require a sharp, legible GOVERNMENT WARNING statement, alcohol by volume and sulfite declaration. Our prepress team verifies that small back-label typography prints cleanly.FSC paper and ISO 9001 partner production
FSC paper stocks and ISO 9001 certified partner production are available on request. We provide documentation when requested by your distributor.Exact COLA proof fidelity
We print the exact appellation, varietal, net contents and warning wording you approve on your digital proof to match your approved TTB COLA filing.How do I order custom wine labels?
Tell us what you need
Size, quantities or AI conceptCompare volume pricing
Dedicated account managerApprove your proof
Digital proof + 3D mockupMade and shipped
Free to all 50 statesHow much do custom wine labels cost?
The price depends on four things, and every custom quote is free.
Label dimensions
A 3.5 × 4 in front label and 2.75 × 3.5 in back label are priced by areaCase & bottle count
500 labels covers ~41 twelve-bottle cases; unit cost drops at 1,000, 2,500 and 5,000+Stock selection
Clear and metallic foil stocks price differently than standard stockFoil, spot UV & varietals
Hot foil stamping, spot UV and splitting across multiple varietals affect the quoteTo lower your cost per bottle across a multi-varietal release (such as Cabernet, Pinot Noir and Chardonnay), keep the exact same front and back label dimensions across all varietals so they share one cutting setup. You never pay die or plate fees, your first order gets 10% off, and we beat any written US competitor quote for the same specs. Buyers ordering 750 ml bordeaux wine labels or 750 ml burgundy, rhone wine labels can compare up to three quantities in one quote.
10% off your first order.
Request a Quote →What do I need to send for a quote?
- The product and how many you need
- The inside size, or what goes in it
- A style, or ask us to suggest one
- Your logo or artwork (an AI image is fine)
- Pantone codes, if you have them
- Delivery ZIP code and the date you need it
Can I see a sample first?
Sample kit
Board and finish swatches, sample boxes, labels and bags. Credited to your first order.Digital proof + 3D mockup
See it before you payPrinted sample
Of your own designHow does shipping work?
- Free shipping to all 50 states
- Worldwide with DDP prices: duties and taxes included
- Blind and split shipping
- Damaged in transit? We reprint the damaged units free
Why brands choose CubitPack
Dedicated specialist
One account manager from quote to deliveryPantone guaranteed
Clearly off? We reprintReprint or refund
If we get it wrong, you chooseBBB accredited
A US business you can checkWine labels questions
What is the standard label size for a 750 ml wine bottle?
For a 750 ml straight-sided Bordeaux bottle, the standard front label is 3.5 × 4 inches (or 3.75 × 4.75 inches), paired with a 2.75 × 3.5 inch back label. For a sloped-shoulder 750 ml Burgundy bottle, a wider 4 × 3.25 inch front label prevents wrinkling.
Why do labels wrinkle on Pinot Noir and Chardonnay (Burgundy) bottles?
Burgundy and Rhone bottles have long sloped shoulders and a shorter straight cylinder near the base. If you stick a tall 4.5 inch Bordeaux rectangle onto a Burgundy bottle, the top corners cross the taper and crease. Keep Burgundy labels under 3.25 inches tall.
How many cases of wine does the 500-label minimum cover?
Five hundred labels covers 500 bottles, which equals 41 twelve-bottle cases plus 8 extra bottles for tasting samples and setup. If you need both front and back labels for 500 bottles, select 2 designs in the quote form.
Can I order multiple varietals or vintages in one order?
Yes. In Step 2 of the quote form, select 2 designs or 3+ designs and list your varietals (for example, Cabernet, Merlot, Rosé and Sauvignon Blanc) in the notes. Keeping the same width, height and shape across varietals lets us quote and run the entire release together.
Can you print front and back wine labels alternating on the same roll?
Yes. If your winery uses a single-head semi-automatic bottle roller or inline applicator that applies both the front and back label from one web, tell us in the quote notes so we wind your front and back labels alternating on the same roll.
How do I keep white and rose wine labels from peeling in an ice bucket?
We offer clear and foil stocks along with protective matte and gloss finishes, and our full wet-strength and wine stock list is being finalized. Always apply labels to clean, dry bottles at room temperature at least 24 hours before chilling.
Can I add gold or silver foil stamping and custom crest shapes?
Yes. You can add hot gold or silver foil stamping and raised spot UV to highlight your vineyard crest, vintage year or border, and we cut custom arches, ovals, shields or split two-piece labels with zero die or plate charges.
What information goes on the front vs back wine bottle label?
Most US wineries put the brand name, class or varietal (such as Pinot Noir), appellation of origin and alcohol content (ABV) on the front label, and place the mandatory TTB GOVERNMENT WARNING statement, sulfite declaration, bottler name and address, net contents (750 mL) and UPC barcode on the back label.
Can you match my wine label color to custom wine gift boxes?
Yes. Because CubitPack produces both custom wine labels and custom wine boxes under one roof with guaranteed Pantone color matching, we print your bottle label, neck collar and single- or two-bottle gift carton to the exact same Pantone code.
How fast can I get custom wine labels before a bottling date?
Standard production takes 10 to 14 business days after you approve your digital proof and 3D bottle mockup and complete payment. If a mobile bottling truck or release event is coming up fast, 4 to 5 business day rush production is available (quoted per order), with free US shipping.
Still have a question? Ask a packaging specialist.
Request a Quote →Wine labels terms, explained
- Bordeaux bottle
- A 750 ml wine bottle with tall straight vertical walls and high, distinct shoulders
- Burgundy bottle
- A 750 ml wine bottle with long, gently sloped shoulders and a wider lower body
- Hock (Alsace) flute
- A tall, slender 750 ml bottle with a long taper used for Riesling and dessert wines
- Punt
- The dimpled indentation molded into the bottom base of a glass wine bottle
- TTB COLA
- Certificate of Label Approval issued by the US Alcohol and Tobacco Tax and Trade Bureau
- Alternating roll
- A single roll wound with Front, Back, Front, Back labels in sequence for two-stop applicators
More for your food packaging
Learn more



Get your wine labels price
One dedicated account manager prepares pricing across up to 3 quantities.
- Free design & AI-to-print studio + 3D mockup
- No die or plate charges · 4–5 day rush available
- Free shipping to all 50 states
- 10% off your first order
- Reprint or refund if we get it wrong
Every CubitPack offer on this page comes from our confirmed product rules (500-label minimum, 10 to 14 business day turnaround, formats, shapes and finishes) and was checked by a packaging specialist. Bottle dimensions follow standard 750 ml Bordeaux, Burgundy, Hock and Champagne straight-wall geometry and TTB front/back panel conventions, verified on a digital proof and 3D mockup before payment. Spot something wrong? Tell us and we will fix it. Tell us if something looks wrong.
Sources
- All CubitPack offers, 500-label minimum, 10-14 business day turnaround (rush 4-5), free US shipping, Pantone guarantee and $50 sample kit
- TTB mandatory wine label elements (brand, varietal/class, appellation, ABV, net contents, sulfite statement and government warning)
- FINAT pressure-sensitive label test methods, unwind direction charts (1 to 8), and adhesive peel standards
What changed
- October 22, 2026: First published.
- October 22, 2026: Updated specifications, terminology, and verified source links.







